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  • Strategy & Transformation

Global Strategy

On average, 70% of a global brand’s audience resides outside the United States—thus, social business strategies cannot be live in a silo. From Europe and Asia to Latin America, we help clients craft global strategies that align multiple markets across all major social networks throughout the world

Organizational Design

Brand Nexus helps enterprises transform into a social business ready to meet the demands of today’s social and mobile customers. We provide the expertise, tools and resources to help clients decide how structure, communicate and staff their business across departments as well as business units

Social Business Playbooks

We make it our business to stay on top of today’s highly complex social technology, regulations and best practices. Whether clients operate within a small social community or a highly regulated industry, we custom develop social business playbooks and guidelines for them

Best Practice: Integrating Online Ads and Social Media

Everyone speaks about the importance of integrating your digital channels. However, I find that integration rarely goes beyond the creation of landing pages. I recently came across a very clever rich-media banner ad that does an excellent job at integrating with social media. I...
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