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  • Social Media Training

Social Data Analyst

Brand Nexus offers the only Social Media Data Analyst Certification program in existence. Our comprehensive program is comprised of 15 different modules, that includes: query writing, sentiment analysis, audience segmentation, brand health tracking, data set integration, and trend identification

Community Management

Brand Nexus Social Media Community Manager Certification is a hands-on training program that gives marketers the tools necessary to become effective community managers. The program’s 12 modules include: crisis management, content strategy, workflows, paid media integration and trend analysis

Custom Programs

In order to help clients build a smarter workforce, Brand Nexus works with groups within the enterprise beyond marketing and communications. We can custom-build social training and certification programs for customer service representatives, sales staff, human resources managers and executives

What is Predictive Analytics?

What is predictive analytics? This great presentation from 1to1 Media gives a pretty good explanation.
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Women Rule The Social Web

This amazing graphic from Information Is Beutiful reinforces what we have already learned in Anthropology 101. That is, women’s social and communication skills are more advanced that those of men. From a marketing perspective, these data should be taken into account when...
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So, What Exactly Makes You A Social Media Expert?

I know I am going to take a lot of heat for this post. Where exactly are all these so-called social media experts coming from? It seems that nowadays anyone with a Facebook or Twitter account can claim to be a social media strategist. I am afraid it takes much more than that....
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